Legal
Privacy, Data & Cookies Policy
Last updated: 25/05/2026
This Privacy, Data & Cookies Policy explains how Infinity Design ("we", "us", "our") collects, uses, stores and protects your personal data when you visit our website, submit an enquiry, request a quote, or get in touch with us.
Home Improvement Centre Limited is registered in Scotland. Company number SC831479.
We are committed to protecting your privacy and handling your data transparently and securely, in accordance with UK data protection law, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).
1. Who We Are
2. What Personal Data We Collect
Information you provide directly
When you submit an enquiry form, request a quote, or contact us by phone, email, or through social media, we may collect the following information solely for the purpose of assessing and providing our kitchen and bathroom design and installation services to you:
- Full name
- Email address
- Telephone number
- Address or postcode
- Whether you own the property or are authorised to arrange work for the property
- Property type, such as flat, bungalow, terraced, semi-detached or detached
- Project type requested, such as a kitchen, a bathroom, or both
- Service-specific details you choose to provide, such as the reason for the project, your preferred timescale, or notes about your existing kitchen or bathroom
- A description of your project, any issue, or additional context you supply
- Your consent and cookie preferences, including analytics, marketing and necessary consent status
Note on special category data: We do not routinely collect special category personal data relating to health, race, religious beliefs, political opinions or similar matters. We will only collect this if there is a clear reason for doing so and with your explicit consent.
Information collected automatically
When you visit our website, we may automatically collect:
- Internet protocol (IP) address, which may be processed for security, rate limiting and spam prevention, and may be stored only in hashed or truncated form where retained
- Browser, device, user agent and connection information
- Session information, including pages viewed, page response times, length of visits, page interactions and methods used to browse away from the site
- Referrer, landing page, landing URL and landing variant
- Marketing attribution data, such as UTM parameters, Google click identifiers (gclid) or Facebook click identifiers (fbclid)
- Cookie and consent preference records, including the consent policy version and capture time
3. How We Use Your Data
We use your personal data to:
- Respond to your enquiry and provide the services you have requested
- Prepare quotes, arrange design consultations and discuss suitable kitchen or bathroom options
- Provide ongoing customer assistance, project support and aftercare
- Contact you regarding your enquiry, quote, booking, project, guarantee or support request
- Send service-related notices where relevant
- Send marketing messages where you have opted in
- Understand how visitors use the website and improve our pages, forms, advertising and services
- Measure the performance of advertising and promotional campaigns
- Protect the website from misuse, spam or security risks
- Create aggregated statistical data to improve our services
- Comply with applicable legal or regulatory obligations
4. Lawful Basis for Processing
We process personal data under the following lawful bases:
- Consent – where you accept non-essential cookies, opt in to marketing, or provide explicit consent for a specific purpose
- Legitimate interests – to respond to enquiries, improve our services, understand website performance, protect our website and operate our business
- Contractual necessity – where processing is required to provide a quote, carry out agreed services, manage bookings, provide aftercare, or take steps before entering into a contract with you
- Legal obligation – where we are required to retain data by law, such as for tax, accounting, compliance or record-keeping purposes
5. How We Store and Protect Your Data
Enquiry data submitted through our website is stored securely using industry-standard infrastructure. We retain personal data only for as long as necessary for the purpose it was collected, or as required by law.
All data is stored and processed in accordance with UK GDPR requirements. Access is restricted to authorised personnel and trusted service providers who need access to perform their role.
We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.
6. Sharing Your Data
We do not sell your personal data.
We may share data with trusted third parties where necessary, including:
- Our website hosting, database and infrastructure providers
- Consent management providers
- Analytics providers, including Google Analytics 4 (GA4)
- Tag management providers, including Google Tag Manager
- Advertising platforms, such as Meta/Facebook and Instagram, and Google Ads
- Address autocomplete providers, including Google Maps/Places, where you use the address lookup field
- Email, telephone or communication service providers
- Form, spam-prevention and website security providers
- Supplier, trade or subcontractor partners where needed to deliver the service you have requested
- Professional advisers such as accountants, legal advisers or IT consultants
- Regulators, public authorities or law enforcement where legally required
All third parties are required to process personal data securely and in compliance with data protection legislation.
7. International Data Transfers
Some of our third-party service providers may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as UK-approved standard contractual clauses, adequacy regulations or equivalent safeguards, to ensure your data remains protected.
8. Cookies Policy
What are cookies?
Cookies are small text files placed on your device when you visit a website. Similar technologies can include pixels, tags, local storage, and other tools that store or access information on your device. They help the site function properly, remember your choices, and improve user experience.
Categories of cookies and technologies we use
Our website uses three categories of cookies and similar technologies. The specific tools listed below are the providers we use today; we may swap providers over time, in which case this policy will be updated.
- Essential: required for the website to function. These include cookie-consent management (provided by c15t / inth.com) that stores your consent choices, basic session management, and form-security tools that protect against spam and abuse. Essential cookies are always active.
- Analytics: used to understand how visitors arrive at and use the website. We use Google Analytics 4 (GA4), loaded through Google Tag Manager, only where you have given analytics consent. These cookies record information such as the pages you visit, how long you spend on each, the marketing campaign that brought you to the site, and a randomly-generated identifier so Google can measure visits accurately.
- Marketing: used to support advertising on platforms such as Google Ads and (where enabled) Meta/Facebook and Instagram. These cookies remember that you visited our site so we can show you relevant adverts on other websites and measure how well our adverts perform. Marketing cookies are only set where you have given marketing consent.
Managing cookies
You can manage or change your cookie choices at any time using the "Cookies preferences" link in our website footer, which reopens the consent panel. You can also clear cookies through your browser's privacy settings. Note that disabling essential cookies (where your browser allows it) may affect website functionality.
9. Marketing & Advertising
If you have opted in, we may contact you from time to time with promotional messages, offers or updates by email, telephone, text message or other agreed communication channels. We may also use social media and advertising platforms to promote our services.
You can change your contact preferences or unsubscribe at any time by contacting us at info@infinitydesign.co.uk or by clicking the unsubscribe link in our emails where available.
10. Your Rights
Under UK data protection law, you have the right to:
- Access your personal data
- Request correction of inaccurate or incomplete data
- Request deletion of your data
- Object to or restrict processing
- Withdraw consent at any time
- Request data portability
- Complain to the Information Commissioner's Office (ICO)
To exercise any of these rights, please contact us at info@infinitydesign.co.uk.
11. Complaints
If you have concerns about how we handle your data, please contact us first so we can try to resolve the matter.
You also have the right to complain to the Information Commissioner's Office (ICO).
Website: www.ico.org.uk
12. Changes to This Policy
We reserve the right to modify this Privacy, Data & Cookies Policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website.
If we make material changes to this policy, we will update the "Last updated" date above and, where appropriate, provide additional notice on the website.